9 Best Shopify Follow Up Email Apps in 2024

Explore shopify follow-up email apps for automated customer communication. Effortlessly thank customers, request reviews, discounts, and share updates.

What are Shopify follow up email apps?

Shopify follow-up email apps are tools that help online store owners send automated emails to their customers after they make a purchase. These emails can be used to thank customers, ask for reviews, offer discounts on future purchases, or provide updates on new products.

How do Shopify follow up email apps work or function?

Shopify follow-up email apps automate the process of sending targeted emails to customers. These apps integrate with Shopify stores and allow merchants to create personalized email campaigns based on customer behavior, such as abandoned carts or previous purchases. The apps track customer actions and trigger automated emails accordingly, helping merchants increase customer engagement, recover lost sales, and drive repeat purchases.

Benefits of Shopify follow up email apps

  • Increased customer engagement: Shopify follow-up email apps allow you to automatically send personalized emails to customers, keeping them engaged and informed about new products, promotions, and updates.
  • Improved customer retention: By sending targeted follow-up emails, you can nurture customer relationships and encourage repeat purchases, ultimately boosting customer loyalty and retention.
  • Time-saving automation: These apps automate the process of sending follow-up emails, saving you time and effort. You can set up triggers based on customer actions, such as abandoned carts or completed purchases, ensuring timely and relevant communication.
  • Enhanced sales opportunities: With follow-up emails, you can upsell or cross-sell related products, increasing the chances of additional sales and revenue generation. This proactive approach helps maximize your store's profitability.

How we curated this list

We conducted extensive research to identify a wide range of software options within each category. This involved exploring online resources, industry publications, software directories, and user reviews. Please note that the pricing and features mentioned here are subject to change. We recommend you to visit the product website for the latest information before making a decision.

Conversio

Developer: CMC Campaign Monitor

Product Description

Boost sales and engage customers with email marketing, product reviews, abandoned cart recovery, and more by using Conversio. Conversio is a comprehensive platform that helps Shopify stores increase sales and customer engagement through automated campaigns, personalized content, and advanced analytics.

Pros and Cons

  • Conversio is a powerful app that helps increase sales and customer engagement for Shopify stores.
  • It offers a wide range of features such as email marketing, product reviews, abandoned cart recovery, and customer feedback.
  • The app provides customizable email templates and automation workflows to create personalized and targeted campaigns.
  • Conversio integrates seamlessly with Shopify, making it easy to set up and use for any online store.
  • Limited customization options for email templates.
  • Some users have reported issues with the app's integration with certain email service providers.
  • The pricing plans may be considered expensive for small businesses or startups.
  • The app's features may not be suitable for all types of e-commerce businesses.

Pricing plan

  • Starter: $20/month
  • Essential: $29/month
  • Pro: $49/month
  • Advanced: $99/month

Email Marketing Follow Up

Developer: Klax Holdings LLC

Product Description

Increase customer engagement and sales with Follow-Up Email, a Shopify app that automates personalized email campaigns and offers features like abandoned cart recovery and A/B testing.

Pros and Cons

  • Automated follow-up emails: The app allows users to easily set up and automate follow-up emails to engage with customers after their purchase, increasing customer satisfaction and loyalty.
  • Customizable email templates: Users can personalize their email templates with their own branding and messaging, ensuring a consistent and professional look for their communication.
  • Targeted email campaigns: The app enables users to segment their customer base and send targeted emails based on specific criteria, such as purchase history or customer behavior, maximizing the effectiveness of their campaigns.
  • Performance tracking and analytics: Users can track the performance of their email campaigns through detailed analytics, allowing them to measure the success of their strategies and make data-driven decisions for future improvements.
  • Limited customization options for email templates
  • Some users may find the pricing plans to be expensive
  • Integration with other email marketing platforms may be limited
  • The app may not be suitable for businesses with complex email marketing needs

Pricing plan

  • Starter: $0/month
  • Basic: $19.99/month
  • Pro: $29.99/month
  • Enterprise: $49.99/month

Klaviyo

Developer: Klaviyo

Product Description

Klaviyo is the ultimate email marketing platform for Shopify stores. It boosts sales and engagement with automated campaigns, personalized content, and advanced analytics.

Pros and Cons

  • Easy to use and user-friendly interface
  • Offers a wide range of email marketing features and tools
  • Provides advanced segmentation and targeting options
  • Integrates seamlessly with Shopify for efficient and effective email marketing campaigns
  • Limited customization options for email templates.
  • Steep learning curve for beginners.
  • Some users have reported occasional glitches or technical issues.
  • Higher pricing plans may be expensive for small businesses.

Pricing plan

  • Free: $0/month
  • Starter: $20/month
  • Basic: $25/month
  • Pro: $45/month
  • Enterprise: $/month

Mailchimp

Developer: Mailchimp

Product Description

Mailchimp is a marketing platform that automates and personalizes marketing campaigns through targeted emails. It also offers Shopify integration, detailed analytics, customizable templates, and A/B testing.

Pros and Cons

  • Seamless integration with Shopify platform
  • Easy to use and navigate interface
  • Provides a wide range of email marketing features
  • Offers customizable email templates for personalized campaigns
  • Limited customization options for email templates.
  • Some users have reported difficulties with integrating the app with their existing Shopify store.
  • The free plan has limited features and is only suitable for small businesses with a small subscriber list.
  • The app's interface can be overwhelming for beginners, requiring a learning curve to navigate effectively.

Pricing plan

  • Free: $0/month
  • Essentials: $9.99/month
  • Standard: $14.99/month
  • Premium: $299/month

Mailmodo

Developer: Mailmodo

Product Description

Mailmodo is a complete email marketing platform that drives sales with interactive, actionable emails. It enables you to grow your Shopify revenue in half the time with email gamification, prebuilt automation, and smart segmentation, powered by Mailmodo AI.

Pros and Cons

  • Gamify emails with interactivity to boost purchase, reviews, etc. inside email
  • Set up automations with pre built flows & segments based on Shopify data
  • Scale email campaigns with AI-powered email editor
  • Design responsive emails in minutes
  • Track and analyze revenue driven by email campaigns
  • Integration with certain third-party apps may be limited.
  • The app may not be suitable for businesses with complex email marketing needs.

Pricing plan

  • Free trial: $0/month
  • Lite: $39/month
  • Pro: $79/month
  • Max: $159/month

Marsello

Developer: Marsello

Product Description

Marsello is a Shopify app that boosts customer loyalty and sales with a loyalty program, email marketing, targeting, and integrations.

Pros and Cons

  • Easy to set up and use
  • Offers a wide range of marketing tools and features
  • Provides personalized recommendations for customers
  • Integrates seamlessly with Shopify
  • Limited customization options for loyalty programs and email templates.
  • Some users have reported difficulties with integrating the app with their existing Shopify store.
  • The app's pricing structure may be expensive for small businesses with limited budgets.
  • The reporting and analytics features could be more comprehensive and provide more detailed insights.

Pricing plan

  • Starter: $0/month
  • Basic: $19/month
  • Growth: $49/month
  • Pro: $99/month
  • Enterprise: $/month

Privy

Developer: Privy Operations

Product Description

Privy is a Shopify app that boosts sales by growing email lists with pop-ups, automated campaigns, and analytics.

Pros and Cons

  • Privy is a powerful app that helps businesses grow their email list and increase sales.
  • It offers a wide range of customizable pop-ups and forms to capture visitor's attention and collect their email addresses.
  • The app integrates seamlessly with Shopify, making it easy to set up and manage campaigns.
  • Privy provides advanced targeting and segmentation options, allowing businesses to deliver personalized messages to specific audiences.
  • Limited customization options for pop-ups and email templates.
  • Some users have reported occasional glitches and technical issues.
  • The free version has limited features and functionality.
  • The app may not be suitable for businesses with complex marketing automation needs.

Pricing plan

  • Free: $0/month
  • Essential: $20/month
  • Growth: $35/month
  • Business: $65/month
  • Enterprise: $/month

Seguno

Developer: Seguno

Product Description

Seguno is a Shopify app that simplifies email marketing campaigns with automation, customization, segmentation, product recommendations, and analytics.

Pros and Cons

  • Easy to use and user-friendly interface
  • Provides a wide range of email marketing templates
  • Offers automated email campaigns and customer segmentation
  • Integrates seamlessly with Shopify for efficient marketing strategies
  • Limited customization options for email templates
  • Some users may find the pricing plans to be expensive
  • Integration with other email marketing platforms may be limited
  • The app may not be suitable for businesses with complex email marketing needs

Pricing plan

  • Starter: $Free/month
  • Basic: $9.99/month
  • Pro: $19.99/month
  • Unlimited: $29.99/month

SmartrMail

Developer: SmartrMail

Product Description

SmartrMail is a powerful email marketing tool that can boost sales by offering personalized email campaigns, automated campaigns, product recommendations, cart recovery, customer segmentation, and easy editing.

Pros and Cons

  • Easy to use interface for creating and sending email campaigns
  • Offers personalized product recommendations to increase sales
  • Provides detailed analytics and reports to track the success of email campaigns
  • Integrates seamlessly with Shopify for a smooth and efficient email marketing experience
  • Limited customization options for email templates.
  • Some users have reported occasional glitches or bugs.
  • The pricing plans may be expensive for small businesses with limited budgets.
  • Integration with certain third-party apps may be limited.

Pricing plan

  • Starter: $19/month
  • Growth: $49/month
  • Pro: $99/month
  • Enterprise: $/month